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A Bachelor of Entertainment Industries is a dynamic undergraduate degree that trains students to originate, plan, manage and produce entertainment projects across a broad spectrum of creative sectors, including film, television, music, live events, radio, digital media, gaming and sports entertainment. The degree blends creative knowledge with practical business, legal and communications skills, giving graduates a rare multi-disciplinary edge that is highly valued by employers in the entertainment sector. Students explore how entertainment products are conceived, financed, marketed, delivered and regulated — equipping them to work behind the scenes in one of the world's fastest-growing industries.
This course is designed for students who are passionate about the business and production side of entertainment rather than purely the performance or technical craft side. It suits entrepreneurial thinkers who want to manage artists, run festivals, develop media content, negotiate contracts and build entertainment brands. The curriculum typically combines units from creative industries, business management, communications and law, providing a well-rounded foundation for the modern entertainment landscape.
Graduates are sought after by a wide range of employers including television broadcasters, streaming platforms, music labels, live event companies, sports organisations, talent agencies, theme parks, film production houses, radio networks, digital marketing agencies, and government arts organisations. Major industry players such as Live Nation, Sony Music Entertainment, Warner Bros., Universal Music, ABC, Channel 9, Seven Network, Mushroom Group and Village Roadshow are among the types of employers who recruit entertainment industries graduates in Australia.
Australia's entertainment and media industry is experiencing significant growth, with the market projected to expand at a compound annual growth rate of 4.60% through to 2035. Expenditure on drama production alone reached a record $2.7 billion in 2024/25 — a 43% increase on the prior year — driven by both local content investment and the influx of international streaming giants such as Netflix and Disney+. The live events sector, digital gaming industry and streaming platforms are all scaling rapidly, creating an urgent demand for skilled entertainment professionals who understand both the creative and commercial dimensions of the industry. A Bachelor of Entertainment Industries directly addresses this skills gap, producing graduates capable of managing the business of entertainment in an increasingly digital, globalised world.
Beyond strong job demand, this degree develops a uniquely transferable skill set spanning project management, marketing, contract law, audience strategy and entrepreneurship — capabilities that are valuable across many creative and corporate sectors. Students benefit from significant industry immersion throughout the degree, including internships, study tours, industry partnership projects and direct contact with working entertainment professionals. For students who want a career that combines commercial acumen with a genuine passion for entertainment culture, this degree offers one of the clearest pathways into Australia's vibrant creative industries.
Domestic students typically require completion of an Australian Year 12 senior secondary certificate (or equivalent) with a competitive ATAR score. ATAR requirements across providers generally range from approximately 60 to 80, depending on the institution and course structure. Some providers place greater emphasis on passion and potential than academic scores alone — applicants without a qualifying ATAR may be considered through portfolio submission, a written statement of intent, a personal interview, or via completion of a relevant VET/TAFE qualification. Mature-age applicants and those with relevant work experience in the entertainment industry are often encouraged to apply through alternative entry pathways.
For international students, the standard academic requirement is completion of secondary education equivalent to Australian Year 12. English language proficiency is required, with most providers accepting an overall IELTS score of 6.0 (with no individual band below 6.0), or equivalent results in TOEFL, PTE Academic or Cambridge English. Some more writing-intensive streams within the degree (such as entertainment journalism) may require a higher IELTS score of 6.5. English tests must generally have been completed within two years of the intended course commencement date.
Some providers may also require applicants to demonstrate a genuine interest in the entertainment industry through a personal statement, folio of relevant work, or short interview. Students who do not meet direct entry requirements are often able to access the course via approved pathway or diploma programs offered by the same institution. It is advisable for all prospective students to check individual provider websites for the most current entry thresholds and any additional requirements specific to their chosen stream.
This course may be offered in different study modes depending on the university, campus location, course structure and student type. Students should check the available delivery mode before applying, as not every study option is available at every institution.
On-campus study is the traditional mode of delivery where students attend classes, lectures, tutorials, workshops or seminars at the university campus. This option may suit students who prefer face-to-face learning, access to campus facilities, networking with classmates, practical workshops, group projects and direct engagement with academic staff.
Some universities may offer programs fully online or with online subject options. Online study can be attractive for students who need flexibility due to work, family, location or other commitments. Online study may suit domestic students, working professionals or students who want to study from outside Australia.
Hybrid or blended study usually combines online learning with some on-campus classes, workshops, intensive sessions or practical components. This mode may suit students who want flexibility but still want some face-to-face interaction. The exact structure varies between institutions.
Programs in Australia may have different intake structures depending on the university. The most common intake systems are semester, trimester and block mode.
Many Australian universities follow a two-semester academic calendar. The main intakes are commonly Semester 1 (around February or March) and Semester 2 (around July). Semester-based study usually allows students to complete a set number of subjects over approximately 12 to 14 weeks.
Some universities use a trimester system, which generally provides three study periods a year — around February/March, June/July and October/November. Trimester study may provide more flexibility and may help some students complete their course faster.
Some institutions may offer selected subjects or programs in block mode, where students focus on one subject at a time over a shorter, more intensive teaching period. Block mode may suit students who prefer concentrated learning or working professionals managing study around employment.
Some online or professionally focused programs may offer more frequent start dates or flexible entry points throughout the year. Students should not assume that every course has monthly or multiple intakes — availability depends on the institution, course structure and student type.
Graduates of a Bachelor of Entertainment Industries are equipped to work across a diverse and growing range of roles within Australia's entertainment, media and creative sectors. The degree opens doors in music, film and television, live events, digital media, sports entertainment, radio and online content — with employers ranging from major broadcasters and streaming platforms to independent music labels, event agencies and sports organisations. The multi-disciplinary nature of the degree means graduates are valued not only for their industry-specific knowledge but also for their business acumen, legal literacy and ability to manage complex creative projects from concept through to delivery.
Entry Level
Graduate / Assistant
Production Assistant, Events Assistant, Artist Management Assistant, Marketing Coordinator (Entertainment), Booking Assistant, Label Administration Assistant
Early Career
Officer / Coordinator
Event Coordinator, Tour Coordinator, Content Producer, Entertainment Marketing Officer, Radio Producer, Talent Coordinator, Music Publishing Coordinator
Mid-Level
Adviser / Specialist
Event Producer, Artist Manager, Entertainment Producer, Brand Partnerships Manager, Digital Content Strategist, Festival Operations Manager, Television Development Producer
Senior Level
Manager / Senior Adviser
Senior Event Producer, Senior Artist Manager, Entertainment Marketing Manager, Head of Content, Senior Music Publisher, General Manager (Live Events)
Leadership
Director / Head / Principal
Executive Producer, Director of Entertainment, Head of Talent, Chief Content Officer, Label Director, Festival Director, Managing Director (Entertainment Agency)
Salaries for entertainment industries graduates in Australia vary by role, sector and experience level, with the following ranges reflecting typical compensation across the field.
Melbourne
Melbourne is Australia's cultural capital and a powerhouse for live music, theatre, film and the creative industries, making it an ideal city to study and launch an entertainment career. The city hosts world-class venues, major music festivals, the Australian Open and a thriving independent arts scene, with employers such as Live Nation, Mushroom Group, Arts Centre Melbourne and numerous boutique agencies actively recruiting entertainment graduates.
Sydney
Sydney is the commercial heart of Australia's media and entertainment industry, home to the headquarters of major television broadcasters, music labels, talent agencies and film studios — including the ABC, Nine Entertainment, and Universal Music Australia. The city's iconic venues, major sporting events and growing streaming sector create abundant opportunities for entertainment industries graduates, and the NSW Government's dedicated Department of Creative Industries, Tourism, Hospitality and Sport signals strong ongoing investment in the sector.
Brisbane
Brisbane has emerged as a significant entertainment hub, with a thriving live music scene, major theme park operations on the Gold Coast and a growing screen production industry supported by Screen Queensland. The city's entertainment industries are expanding rapidly ahead of the 2032 Olympic Games, creating growing demand for event management, sports entertainment and production professionals.
Perth
Perth offers a vibrant and growing entertainment scene with a strong live music culture, major festivals such as Fringe World and Perth Festival, and a growing screen and digital media sector supported by Screenwest. The city's relative isolation fosters a close-knit and supportive creative community, and the Western Australian Government has increased investment in creative industries, providing solid career pathways for entertainment graduates.
Adelaide
Adelaide punches above its weight as an entertainment and arts city, most famously hosting WOMADelaide and the Adelaide Fringe — the largest open-access arts festival in the Southern Hemisphere — alongside the Adelaide Festival and OzAsia Festival. These major events create strong demand for event producers, marketers and arts administrators, and the city's lower cost of living makes it an attractive base for emerging entertainment professionals.
Canberra
Canberra offers unique opportunities for entertainment industries graduates interested in the intersection of arts, culture and public policy, with major employers including the National Gallery of Australia, National Museum of Australia, Screen Canberra and the Australian Broadcasting Corporation. The city's strong government and institutional arts sector provides stable career pathways in entertainment administration, cultural programming and public sector creative roles.
Before choosing a course, students should compare:
International students who want to study in Australia should also consider additional requirements before applying.
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