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1.1 Years
Face-to-Face (15 hrs/week) and Distance (5 hrs/week)
Blended (Face-to-Face and Distance) · 20 hours per week (15 hrs face-to-face + 5 hrs distance)
Monthly (you may commence any Monday)
Course Overview
Where You Can Study
Gold Coast Campus
Eligibility
Career & Study Pathways
Quality & Recognition
Academic Regulator
ASQA
Accreditation Status
AccreditedCourse Content
Manage innovation and continuous improvement
Learn how to sustain and develop an environment in which continuous improvement, innovation and learning are promoted and rewarded.
Manage budgets and financial plans
Learn how to undertake financial management in an organisation or work area, including planning and implementing financial management approaches and supporting and evaluating effectiveness of financial management processes.
Manage organisational marketing processes
Learn how to be responsible for managing the overall marketing process of an organisation, and for managing marketing personnel.
Execute advertising campaigns
Learn how to execute an advertising campaign including preparing, implementing, and monitoring an advertising campaign.
Develop marketing plans
Formulate a marketing plan by developing specific marketing strategies and tactics in accordance with the organisation's overall marketing objectives.
Develop and maintain strategic business networks
Learn how to develop professional partnerships and networks to help your organisation achieve its goals.
Develop advertising campaigns
Use your imagination to develop advertising campaigns in response to an advertising brief, including clarifying and defining campaign objectives, preparing the advertising budget, and scheduling.
Lead organisational public relations
Learn how to lead public relations in an organisation by developing and implementing plans to improve public relations policies and procedures and evaluate performance.
Apply critical thinking for complex problem solving
Understand how to use logical thinking to come up with solutions to problems that occur in the workplace.
Communicate with influence
Study how to convince consumers, clients, and other key stakeholders by presenting and negotiating persuasively, leading and engaging in meetings, and making presentations to customers, clients, and other key stakeholders.
Develop organisational marketing strategy
Learn how to perform a strategic review in order to build a marketing plan for your business, including deciding the company's strategic path, analyzing marketing opportunities, and designing a marketing plan.
Review organisational digital strategy
Learn how to assess the operation and effectiveness of an organisation's digital strategy in order to ensure that it continues to achieve the organisation's goals.
Common Questions
Entry to this qualification is open to individuals who hold the following units of competency: BSBMKG541 Identify and evaluate marketing opportunities; BSBMKG542 Establish and monitor the marketing mix; BSBMKG552 Design and develop marketing communication plans; BSBMKG555 Write persuasive copy; and BSBPMG430 Undertake project work.
The course runs for 58 weeks in total, broken down into 42 weeks of study, 4 weeks of supervised study, and 12 weeks of holidays. Students may commence any Monday, with monthly intake dates available.
Students will require continual access to their own laptop computer during class and outside of class to meet distance education requirements. Students must also have a subscription to the current version of Adobe Creative Cloud Suite. Students are required to purchase these items at their own expense.
You may be eligible for Credit Transfers if you hold the same unit(s) from another provider. To be eligible, you must present your certified qualification at enrolment stage, together with the completed 'Course Credit Form'. Once assessed, you will be notified of the outcome. Should your achieved units be equivalent, your CoE/course duration will be reduced according to the amount of time needed to complete the outstanding units.
Students must pass a minimum of one of the following English requirements: an Upper Intermediate Certificate or higher; a Certificate IV level or higher qualification in Australia; IELTS 5.5-6, FCE Grade B or C, CAE 160-179, TOEFL 72-94, or TOEIC 400-485 (listening) / 385-450 (reading); or the Entrepreneur Education English Test achieving at least Upper Intermediate level. All English evidence provided must be within a 2 year validity period.
Application
Three simple steps to get enrolled
Step 01
Enquire
Click "Enquire Now" and tell us a little about yourself. It's free and takes 2 minutes.
Step 02
Submit Documents
Our team will guide you on exactly which documents to prepare and submit.
Step 03
Get Enrolled
Receive your offer letter and confirm your enrolment. Welcome to the course!
Processing time: Offer letter issued within approximately 1 business days.
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Priya Sharma
India
Master of Nursing · Griffith University
