Course Overview

About This Course

This qualification reflects the role of individuals who provide leadership and strategic direction in the marketing and communications activities of an organisation. They analyse, design and execute judgements using wide-ranging technical, creative, conceptual and managerial competencies.

Where You Can Study

Available Locations

Sydney

25 George St, Level 2, PARRAMATTA, NSW 2150

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Eligibility

Entry Requirements

General Requirements

Minimum 18 years of age at the time of commencement. Successful completion of Australian Equivalent Year 12 qualification or higher. Minimum IELTS score of 6.0 or equivalent. Computer Requirements You will need to ensure they can connect to the internet and have the capability to use our online learning system that meets the minimum technical requirements, which are: Access to a laptop/computer is preferred. An operating system supporting the following browsers (current version and up to three most recent versions): Chrome, Firefox, Safari (excluding Safari on Windows), and Microsoft Edge. For Windows: Windows 10, 4 Gb RAM installed (minimum). For MAC: Mac OS X 10.13 or above. Access to Word processing software, such as Microsoft Word. Reliable internet connection. Should have basic computer and MS Office skills (Word, Excel and PowerPoint)

Career & Study Pathways

Where this takes you

Career Opportunities

Possible job titles include: Marketing director. National, regional or global marketing manager.

Quality & Recognition

Accreditation & Migration

Academic Regulator

ASQA

Accreditation Status

Accredited

Course Content

Units of Competency

All Units12 units

BSBTWK601

Develop and maintain strategic business network

BSBMKG622

Manage organisational marketing process

BSBMKG621

Develop organisational marketing strategy

BSBMKG623

Develop marketing plans

BSBMKG624

Manage market research

BSBMKG626

Develop advertising campaigns

BSBCRT611

Apply critical thinking for complex problem solving

BSBSTR601

Manage innovation and continuous improvement

BSBTEC601

Review organisational digital strategy

BSBOPS601

Develop and implement business plan

BSBLDR601

Lead and manage organisational change

BSBCRT512

Originate and develop concepts

Common Questions

Frequently Asked Questions

How long does the Advanced Diploma of Marketing and Communication take to complete?

The course has a duration of 52 weeks in total.

Is there a work component included in this course?

Yes, the course includes a work component of 76 hours in total, which is structured as 38 hours per week over 2 weeks.

How much does the Advanced Diploma of Marketing and Communication cost?

The tuition fee is AU$7,000 and the non-tuition fee is AU$700, making the estimated total course cost AU$7,700.

Where is the Advanced Diploma of Marketing and Communication delivered?

The course is available at four campus locations: George Street in Parramatta (NSW), Albert Street in Brisbane (QLD), Bay Street in Southport (QLD), and Lake Street in Cairns (QLD).

What is the CRICOS code for this course?

The CRICOS course code is 111072E and the VET national code is BSB60520, offered by ALIF Australia Pty Ltd (CRICOS Provider Code: 03173K), trading as Australis Institute of Technology and Education.

Application

How to Apply

Three simple steps to get enrolled

Step 01

Enquire

Click "Enquire Now" and tell us a little about yourself. It's free and takes 2 minutes.

Step 02

Submit Documents

Our team will guide you on exactly which documents to prepare and submit.

Step 03

Get Enrolled

Receive your offer letter and confirm your enrolment. Welcome to the course!

Course Snapshot

Salary, careers & skills

Typical Salary

Entry-level (0-2 years)AUD $55,000 to $75,000 per year

Early Career (2-5 years)AUD $75,000 to $95,000 per year

Mid-Level (5-10 years)AUD $95,000 to $120,000 per year

Career Paths

Marketing CoordinatorCommunications OfficerDigital Marketing SpecialistSocial Media ManagerBrand Manager

Key Skills

Strategic marketing planning and campaign developmentDigital marketing and search engine optimisation (SEO/SEM)Content creation and copywriting for diverse platformsSocial media management and community engagementBrand management and brand identity development

Full Course Overview

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