Course Overview
Eligibility
Career & Study Pathways
Course Content
Develop organisational marketing strategy
Manage organisational marketing processes
Develop marketing plans
Develop and maintain strategic business networks
Manage market research
Develop advertising campaigns
Lead and manage organisational change
Develop and implement business plans
Manage innovation and continuous improvement
Apply critical thinking for complex problem solving
Manage business risk
Manage organisational finances
Common Questions
The Tuition Fee of this course is $15,000 payable in six instalments of $2,500 each. The due date of each instalment will appear in your Letter of Offer. There is an additional non-refundable $500 Enrolment Fee payable at the time of enrolment, and $600 Materials Fee payable for this course (refundable if you decide to cancel your course prior to commencement).
This course is delivered full-time (20 contact hours per week) across 80 weeks consisting of 54 study weeks (six terms of nine weeks each) and scheduled holiday breaks. Students who have previously undertaken related studies may apply for recognition of prior learning or credit transfer which may result in a shortened course.
All students must be over 18 years of age. Overseas students must demonstrate at least an Upper Intermediate (IELTS 6.0 or equivalent) level of English. Academically, all students must have either completed BSB52415 Diploma of Marketing and Communication or five specified units (or their superseded equivalents), or have four years equivalent full-time relevant work experience prior to commencing this course.
Students are provided with an assessment manual at the commencement of each unit of competency, along with standard learner materials. Each unit will comprise a number of assessment tasks which include providing responses to short answer questions; compiling a portfolio of evidence of completed work; and participating in practical activities such as demonstrations, role-plays and presentations.
Students who successfully complete this course will be issued with a BSB60520 Advanced Diploma of Marketing and Communication. A Statement of Attainment will be issued to students who partially complete this course. All certification documentation will be issued by the Ballarat Academy Pty Ltd trading as CAPSTONE Institute of Australia.
Application
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Step 01
Enquire
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Step 02
Submit Documents
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Step 03
Get Enrolled
Receive your offer letter and confirm your enrolment. Welcome to the course!
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