Bachelor of Business (Marketing)

The Bachelor of Business (Marketing) includes 2 WIL (Work Integrated Learning) subjects built into the degree. As part of WIL, students complete a Professional Placement Preparation Program, then two trimesters of professional placements, with a minimum of 600 hours of industry training. Placements could take place in a major city or regional area in Australia, or even in an international city.

Yes. The degree includes 6 elective subjects. Your choices include electives in fashion and global brand management, business and management, accounting, entrepreneurship and innovation, event management, international tourism, hospitality management and sports management. This allows you to enhance your business marketing degree with subjects that reflect your interests and ambitions.

The CRICOS Course Code is 0101119. The UAC Course Codes are 530022 (Northern Beaches Campus), 531012 (Sydney City Campus), and 530023 (Online). The course is SAA Accredited at AQF Level 7.

The Bachelor of Business (Marketing) uses real-world assessments with no exams. Assessments can be formative (e.g. homework exercises, learning activities, in-class group activities, reflective journals, and assignments completed during a subject) or summative (e.g. papers, quizzes, reflective journals, and assignments completed at the end of a subject).

Graduates of the Bachelor of Business (Marketing) are prepared for a range of careers including Marketing Manager, Social Media Manager, Digital Marketing Specialist, Business Development Manager, Business Analyst, Cross Channel Marketing Specialist, Communications Director, EDM Specialist, Marketing Strategist, Multimedia Specialist, e-Commerce Specialist, Engagement Specialist, Brand Manager, Content Manager, and Creative Director.