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Full Time: 4 Years (Available Part Time)
Full Time / Part Time
20 July 2026 | 01 March 2027 | 19 July 2027
Course Overview
Where You Can Study
Eligibility
Career & Study Pathways
Quality & Recognition
Academic Regulator
TEQSA
Accreditation Status
AccreditedCourse Content
Advertising
The Advertising major gives students a thorough grounding in general principles of communication as well as practical skills in advertising. Areas of study include advertising strategy, advertising creative and art direction, client and account management, digital and social media contexts, advertising campaigns.
Public Relations
The Public Relations major covers the skills and knowledge required in the profession of public relations, including event management, issues and crisis management and campaign development. Students engage with both theory and practical projects and complete an internship placement.
Applied Finance
The Applied Finance major equips you with the expert skills to create a career as a finance specialist. In this major you will develop in-depth knowledge of finance with a focus on investment and securities, economics, and banking and finance.
Economics
The Economics major provides a broad pluralist perspective on fundamental aspects of relationships between individuals, firms, institutions and countries. Students will learn how economies function and how public policy and the way organisations behave affect diverse social, economic and environmental problems.
Marketing
Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers. This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy.
Common Questions
Students can choose from the following majors: Advertising, Public Relations, Applied Finance, Economics, and Marketing. Each major offers a mix of theoretical frameworks and practical, real-world project experiences.
Yes. The Bachelor of Communication is accredited by professional organisations including the Public Relations Institute of Australia (PRIA) and the Media Federation of Australia (MFA). The School of Business has been awarded AACSB (Association to Advance Collegiate Schools of Business) accreditation for its excellence in business education.
Yes. You will have an opportunity to apply skills and knowledge gained from this degree in a workplace setting, through an internship or an engaging work-integrated learning experience. Students also complete a capstone subject in engaged learning that equips them as 'business ready' in terms of dealing with real world business issues and problems.
The degree takes 4 years to complete full time and is also available part time. It is offered at Parramatta South Campus.
Yes. As an Adobe Creative Campus, Western Sydney University gives all students complimentary access to the Adobe Creative Cloud, which includes a comprehensive suite of software tools for graphic design, video editing, web development, photography, and more.
Application
Three simple steps to get enrolled
Step 01
Enquire
Click "Enquire Now" and tell us a little about yourself. It's free and takes 2 minutes.
Step 02
Submit Documents
Our team will guide you on exactly which documents to prepare and submit.
Step 03
Get Enrolled
Receive your offer letter and confirm your enrolment. Welcome to the course!
Honestly I was lost when I first started looking at Australian colleges. There are just too many options and every agent gives you different info. A friend told me about FindTheCourses and within a week I had shortlisted 3 programs that actually matched my budget and visa situation. My advisor Sanjay was super helpful — never felt like I was being pushed into anything.
Priya Sharma
India
Master of Nursing · Griffith University
