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Course Overview
Eligibility
Career & Study Pathways
Quality & Recognition
Course Content
Introduction to Media Studies
Core unit
Global Media Industries
Communicating with Data
Content Creator Lab
Professional Communication Practice
Professional Communication Practice
Exploring Creativity and Innovation
Fundamentals of Innovation Practice
Innovation Sandpit
Responsible Innovation Futures
Work Experience in Industry A
Optional professional work placement — academic unit, 25.0 credit points
Integrated Professional Placement A - Media and Communication
Optional professional work placement — practical unit, 25.0 credit points
Work Experience in Industry B
Optional professional work placement
Integrated Professional Placement B - Media and Communication
Optional professional work placement
Principles of Advertising
Major unit — Advertising
Digital Advertising
Major unit — Advertising
Advertising Issues and Impact
Major unit — Advertising
Search, Social Media and Video Marketing
Major unit — Advertising
Creativity and Ideation
Major unit — Advertising
Emerging Advertising Technologies
Major unit — Advertising
Digital Advertising Media Strategy
Major unit — Advertising
Advertising Campaigns Project
Major unit — Advertising
Screen Studies: Movies, Television and Ourselves
Major unit — Cinema and Screen Studies
Genre and the Moving Image
Major unit — Cinema and Screen Studies
The Australian Screen
Major unit — Cinema and Screen Studies
Screen Franchising and Innovation
Major unit — Cinema and Screen Studies
Popular Culture of the Asia Pacific
Major unit — Cinema and Screen Studies
Screen Technology and Culture
Major unit — Cinema and Screen Studies
Screen Sounds and Music
Major unit — Cinema and Screen Studies
Global Screen Studies: Beyond Hollywood
Major unit — Cinema and Screen Studies
Writing Fiction
Major unit — Creative Writing and Publishing
Editing for Writers
Major unit — Creative Writing and Publishing
Writing and Publishing Studio
Major unit — Creative Writing and Publishing
Diversity in Australian Writing
Major unit — Creative Writing and Publishing
Prose Poetics
Major unit — Creative Writing and Publishing
Sudden Writing
Major unit — Creative Writing and Publishing
Pitch, Edit, Publish
Major unit — Creative Writing and Publishing
Literary Industry Practice
Major unit — Creative Writing and Publishing
Experiencing Immersive Media: AR, VR and Mixed Reality
Major unit — Immersive Media
Mobile Media Futures
Major unit — Immersive Media
Immersive Screen Narratives
Major unit — Immersive Media
Writing for Interactive Narratives
Major unit — Immersive Media
Immersive Media Design and Production
Major unit — Immersive Media
Emerging Media Industry Project
Major unit — Immersive Media
Virtual Reality Storytelling
Major unit — Immersive Media
Common Questions
You can choose from seven majors within the Media and Communication component: Advertising, Cinema and Screen Studies, Creative Writing and Publishing, Immersive Media, Journalism, Public Relations, and Social Media. Each major provides specialised skills and units tailored to that field.
Yes. The course holds professional accreditations from the Media Federation of Australia (MFA) and Communication Public Relations Australia (CPRA). The Public Relations major is specifically accredited by the Public Relations Institute of Australia.
Successful completion of the Bachelor of Media and Communication / Bachelor of Applied Innovation requires students to complete units of study to the value of 400 credit points. The course takes 4 years full-time or equivalent part-time, with all units valued at 12.5 credit points unless otherwise stated.
For 2026, the indicative yearly tuition fee for international students is AUD $40,850.00, with a total course fee of AUD $69,596.00. For domestic students in a Commonwealth Supported Place (CSP), the yearly fee is AUD $17,399.00. Fees are estimates only and subject to change. A Student Services and Amenities Fee (SSAF) of $373.00 also applies.
Yes. Work Integrated Learning is a guaranteed part of all Swinburne bachelor degrees, and this course includes an optional professional work placement component worth 100 credit points. This can include placements, internships or industry-linked projects. Students can also participate in hackathons, industry projects, and innovation sprints as part of their studies.
Application
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Step 01
Enquire
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Step 02
Submit Documents
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Step 03
Get Enrolled
Receive your offer letter and confirm your enrolment. Welcome to the course!
Processing time: Offer letter issued within approximately 1 business days.
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Master of Nursing · Griffith University
