Bachelor of Tourism and Hospitality Management

The Bachelor of Tourism and Hospitality Management (BTHM) at Academies Australasia Polytechnic offers an effective starting point for a career in tourism and hospitality. The program is designed with an emphasis on case-based learning that builds progressively through the three-year degree, so students move from foundation industry knowledge to applied management practice. A distinctive feature of the BTHM program is the arrangement of practitioners as visiting lecturers who share their knowledge and experience, together with field trips that give students first-hand experience of the contemporary context of the tourism and hospitality sectors. These real-life case studies support learning and ensure graduates have a wide choice of work options and increased potential for long-term career development and leadership roles in this dynamic growth industry. First year covers introduction to tourism and hospitality, the business and legal environment, economics for business and principles of marketing, with electives in accounting, management and human resources, communication and study skills, food and beverage management, and tourism and hospitality information systems. Second year covers understanding and managing diversity, work integrated learning, hospitality and tourism services management, sustainable operations and destinations and digital marketing, with electives in festival and event management, tourism and transport, accommodation management and commercial food production. Third year covers strategic management, innovation and entrepreneurship, a work-integrated project, environment and cultural tourism, global futures, tourism research and analysis, and project and event management.