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38 Weeks (Study: 29 weeks // Supervised Study: 3 weeks // Holidays: 6 weeks)
Face-to-Face 15 hrs / week; Distance 5 hrs / week
Face-to-Face / Distance · Face-to-Face: 15 hours per week; Distance: 5 hours per week
Monthly (you may commence any Monday)
Course Overview
Where You Can Study
Eligibility
Academic Entry Requirements:
English Entry Requirements:
Course Resource Requirements:
Career & Study Pathways
Quality & Recognition
Academic Regulator
ASQA
Accreditation Status
AccreditedCourse Content
Write complex documents
Learn how to plan, draft and finalise complex documents which are a vital part of any career pathway.
Undertake marketing activities
Preparing, coordinating and reviewing basic marketing activities.
Market new business ventures
Analyse and interpret market data to develop and implement a marketing strategy integrated into the business plan to improve the performance of a business venture.
Articulate, present and debate ideas
Learn how to get your message across and debate ideas in a work or broader life context using creative techniques in order to provoke response, reaction and critical discussion.
Analyse consumer behaviour
Identify trends and consumer behaviour and present your findings to the group.
Create electronic presentations
Present research findings on consumer behaviour and trends to the group.
Develop and apply knowledge of communications industry
General knowledge of the structure, organisation and function of the communications industry, including factors that have prompted the shift from mass communications to integrated marketing communications.
Conduct e-marketing communications
Prepare electronic advertisements for use in internet, mobile phones and other digital media marketing communications, and evaluate their effectiveness in achieving marketing objectives.
Make presentations
Prepare and deliver your pitch, including product knowledge and competitor evaluation.
Promote products and services
Convert product knowledge into benefits, evaluate competitors' products, plan and execute promotional activities.
Develop a social media strategy
Plan and evaluate the use of social media, determine suitable platforms, plan appropriate use and evaluate the effectiveness of social media activity.
Design and test direct marketing activities
Design, test and evaluate direct marketing activities which meet organisational marketing objectives.
Common Questions
The course runs for 38 weeks in total, broken down into 29 weeks of study, 3 weeks of supervised study, and 6 weeks of holidays.
Students must pass at least one of the following: an Upper Intermediate Certificate or higher, a Certificate IV level or higher qualification in Australia, IELTS 5.5–6, FCE Grade B or C, CAE 160–179, TOEFL 72–94, TOEIC 400–485 (listening) / 385–450 (reading), or the Entrepreneur Education English Test at Upper Intermediate level. All English evidence must be within a 2-year validity period.
You may be eligible for Credit Transfers if you hold the same unit(s) from another provider. To be eligible, you must present your certified qualification at enrolment stage, together with the completed 'Course Credit Form'. Once assessed, you will be notified of the outcome, and if your achieved units are equivalent, your CoE/course duration will be reduced accordingly.
Graduates of the Certificate IV in Marketing and Communication may pursue roles such as Marketing Assistant, Communications Assistant, or Advertising Assistant.
Yes, the Certificate IV in Marketing and Communication is a prerequisite for studying the Diploma of Marketing and Communication at Entrepreneur Education.
Application
Three simple steps to get enrolled
Step 01
Enquire
Click "Enquire Now" and tell us a little about yourself. It's free and takes 2 minutes.
Step 02
Submit Documents
Our team will guide you on exactly which documents to prepare and submit.
Step 03
Get Enrolled
Receive your offer letter and confirm your enrolment. Welcome to the course!
Processing time: Offer letter issued within approximately 1 business days.
Honestly I was lost when I first started looking at Australian colleges. There are just too many options and every agent gives you different info. A friend told me about FindTheCourses and within a week I had shortlisted 3 programs that actually matched my budget and visa situation. My advisor Sanjay was super helpful — never felt like I was being pushed into anything.
Priya Sharma
India
Master of Nursing · Griffith University
