Course Overview

About This Course

This qualification is suitable for those who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources. They may provide leadership and guidance to others with some limited responsibility for the output of others, however they typically report to more senior practitioners.

Where You Can Study

Available Locations

Level 8, 22 Market Street, Sydney NSW 2000, Australia

127 Liverpool St, Level 6, SYDNEY, NSW 2000

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Eligibility

Entry Requirements

General Requirements

Be 18 years old or over.
Students who intend to enrol in this course must prove their satisfactory completion of Australian Year 12 or international equivalent, or a minimum 2 years industry experience in related fields.
Students must have good communication skills.
Candidates whose English is not their first language are required to prove their English language skills which is equivalent to an IELTS 6.0

Career & Study Pathways

Where this takes you

Career Opportunities

Graduates of the BSB40820 – Certificate IV in Marketing and Communication will develop an understanding of the dynamics and principles underlying effective functioning of work groups, as well as the necessary skills to competently function within small and/or large organisations. Possible job titles relevant include: Marketing officer, Advertising account coordinator, Sale and customer service officer, Social media officer, Media assistant.

Quality & Recognition

Accreditation & Migration

Academic Regulator

ASQA

Accreditation Status

Accredited

Course Content

Units of Competency

All Units12 units

BSBCMM411

Make presentations

BSBCRT412

Articulate, present and debate ideas

BSBMKG433

Undertake marketing activities

BSBMKG435

Analyse consumer behaviour

BSBMKG439

Develop and apply knowledge of communications industry

BSBWRT411

Write complex documents

BSBMKG440

Apply marketing communication across a convergent industry

BSBMKG434

Promote products and services

BSBFIN401

Report on financial activity

BSBCRT413

Collaborate in creative processes

BSBMKG437

Create and optimise digital media

BSBTEC403

Apply digital solutions to work processes

Common Questions

Frequently Asked Questions

How long does the BSB40820 Certificate IV in Marketing and Communication take to complete?

The course has a duration of 36 weeks of tuition plus 16 weeks of term breaks.

What are the English language requirements for this course?

Candidates whose English is not their first language are required to prove their English language skills which is equivalent to an IELTS 6.0.

What study pathway is available after completing this certificate?

After achieving the BSB40820 – Certificate IV in Marketing and Communication, students may undertake the BSB50620 – Diploma of Marketing and Communication.

How is the course delivered and what assessment methods are used?

This program is delivered in a classroom-based environment with face to face delivery. The mode of training is highly practical with a combination of practical projects and tasks with a simulated workplace, tutorials and group activities. Assessment methods include demonstration, questioning/tests/examination, role play, case study, written reports and projects, and in-class presentations.

What job roles can I pursue after completing the BSB40820 Certificate IV in Marketing and Communication?

Possible job titles relevant to this qualification include: Marketing officer, Advertising account coordinator, Sale and customer service officer, Social media officer, and Media assistant.

Application

How to Apply

Three simple steps to get enrolled

Step 01

Enquire

Click "Enquire Now" and tell us a little about yourself. It's free and takes 2 minutes.

Step 02

Submit Documents

Our team will guide you on exactly which documents to prepare and submit.

Step 03

Get Enrolled

Receive your offer letter and confirm your enrolment. Welcome to the course!

Course Snapshot

Salary, careers & skills

Typical Salary

Entry-level (0-2 years)AUD $55,000 to $75,000 per year

Early Career (2-5 years)AUD $75,000 to $95,000 per year

Mid-Level (5-10 years)AUD $95,000 to $120,000 per year

Career Paths

Marketing CoordinatorCommunications OfficerDigital Marketing SpecialistSocial Media ManagerBrand Manager

Key Skills

Strategic marketing planning and campaign developmentDigital marketing and search engine optimisation (SEO/SEM)Content creation and copywriting for diverse platformsSocial media management and community engagementBrand management and brand identity development

Full Course Overview

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