Course Overview

About This Course

This self-paced diploma course allows you the flexibility to up-skill in the Digital and Social Media industries on your own terms. The Diploma of Digital + Social Media Marketing pairs creativity with marketing strategy and written communications, designed specifically for those who want to master the art of digital storytelling whilst building strategic marketing expertise. Study at your own pace while developing the skills that today's fashion and creative industries demand most. This comprehensive program prepares you to create compelling digital campaigns that not only capture attention but drive measurable business results.

Where You Can Study

Available Locations

Chippendale

Open in Maps ↗

Eligibility

Entry Requirements

General Requirements

Domestic Students

Early Entry: Current HSC students, a Career Advisor recommendation + answers to 3 targeted questions.
Recent School Leavers: Completed Year 12 (or equivalent) in the last two years.
VET Graduates: Completed a relevant Certificate IV or higher.
Higher Education Graduates: Completed a qualification at AQF Level 5 or above.
Work & Life Experience: Aged 20+, with relevant work or other experience and a supporting statement.
Indigenous Entry Scheme: Previous study or experience, written statement, and confirmation of heritage.
Special Entry: For exceptional circumstances or diverse backgrounds, with supporting documents.
Overseas Qualifications: Assessed through official Country Education Profiles.

International Students

Be at least 18 years old.
Have completed the overseas equivalent of Year 12 in Australia, or higher-level study such as an AQF Level 4 qualification, Foundation Studies, or an approved English for Academic Purposes program.
Meet English language requirements: Most programs require an IELTS score of 6.0 overall, with no band below 5.5. Higher scores apply for Communications and Media programs.
Equivalent scores from Cambridge, Pearson PTE Academic, or TOEFL iBT are also accepted.
Ensure English test results are less than two years old at your course start date.
All applicants must complete the online application form and provide relevant supporting documents, such as identification, academic records, and other evidence as required for their chosen pathway.

Career & Study Pathways

Where this takes you

Career Opportunities

Upon completing the diploma, you'll be prepared for positions such as: Digital Marketing Specialist, Social Media Coordinator, Content Strategist, Email Marketing Coordinator, Influencer Marketing Coordinator, Online Brand Manager, Content Creator. This diploma not only hones your technical skills but also nurtures your creativity, allowing you to strategically navigate the digital landscape.

Quality & Recognition

Accreditation & Migration

Academic Regulator

ASQA

Accreditation Status

Accredited

Course Content

Units of Competency

All Units8 units

Introduction to Digital and Social Media Marketing

Core unit — Trimester 1

Foundations of Marketing

Core unit — Trimester 1

Introduction to Digital Design

Core unit — Trimester 2

Introduction to Creative Process

Core unit — Trimester 2

Introduction to Written Communications

Core unit — Trimester 3

Introduction to Digital Strategy

Core unit — Trimester 3

Content Creation

Core unit — Trimester 4

Digital Photography

Core unit — Trimester 4

Common Questions

Frequently Asked Questions

How much does the Diploma of Digital and Social Media Marketing cost?

The Diploma of Digital and Social Media Marketing consists of 8 units at $1,500 per unit, for a total course fee of $12,000. Students only pay for the units they are enrolled in each trimester — there is no requirement to pay the total course fee upfront. The course is fully FEE-HELP approved, so eligible domestic students may be able to defer their fees through the FEE-HELP loan scheme.

What does self-paced study mean for this diploma?

Self-paced study means students have the flexibility to progress through the material at their own preferred speed and schedule. Unlike traditional class settings with fixed times, self-paced study allows individuals to determine the pace at which they move through the course. You'll be automatically enrolled in two units each trimester, and once completed, the next two will unlock in the following trimester, allowing you to complete the diploma over approximately 18 months across 4 trimesters.

What career roles can I pursue after completing this diploma?

Upon completing the diploma, you'll be prepared for positions such as Digital Marketing Specialist, Social Media Coordinator, Content Strategist, Email Marketing Coordinator, Influencer Marketing Coordinator, Online Brand Manager, and Content Creator. The fashion and creative industries in particular value expertise in digital and social media, making this diploma a gateway to a range of exciting roles.

How do I apply for the Diploma of Digital and Social Media Marketing?

To apply, complete the Domestic or International Application Form online. The admissions team will assess your application and be in touch within 3–5 business days. All applicants will then have an interview to discuss their goals and learn more about the course. Successful students receive a Letter of Offer and must formally accept their place by completing and returning the Agreement Acceptance Declaration, after which a Confirmation of Enrolment is issued. All students must attend an Orientation the week before classes commence.

Are there only a limited number of places available for the next intake?

Yes, as of the information listed on the course page, there are only 5 places remaining for the next intake commencing 25/05/26. Prospective students are encouraged to apply promptly to secure their spot.

Application

How to Apply

Three simple steps to get enrolled

Step 01

Enquire

Click "Enquire Now" and tell us a little about yourself. It's free and takes 2 minutes.

Step 02

Submit Documents

Our team will guide you on exactly which documents to prepare and submit.

Step 03

Get Enrolled

Receive your offer letter and confirm your enrolment. Welcome to the course!

💬

Need guidance?

Free advisor support

Our advisors help international students choose the right course and navigate visa pathways — at no cost.

Promote your Institution with Find the Courses