Course Overview

About This Course

This qualification reflects the role of individuals who use a sound of theoretical knowledge base in marketing and communication and who demonstrate a range of skills to ensure that functions are effectively conducted in an organisation or business area. Typically, the individuals would have responsibility for the work of other staff and lead teams. If you're already working full-time in a marketing team and want to take your career to the next level, this course can provide you with the training needed to create marketing and advertising opportunities that can produce successful outcomes.

Where You Can Study

Available Locations

Perth

Level 1 100-104 Murray Street, PERTH, WA 6000

Open in Maps ↗

Eligibility

Entry Requirements

General Requirements

Entry to this qualification is limited to those who have completed BSB42415 Certificate IV in Marketing and Communication or Have completed the following units (or equivalent competencies): BSBCMM411 Make presentations; BSBCRT412 Articulate, present and debate ideas; BSBMKG433 Undertake marketing activities; BSBMKG435 Analyse consumer behaviour; BSBMKG439 Develop and apply knowledge of communications industry; BSBWRT411 Write complex documents. Equivalent competencies are predecessors to these units, which have been mapped as equivalent. or Have two years equivalent full-time relevant work experience. Overseas student must have a minimum overall band of IELTS 6.0 or equivalent.

Career & Study Pathways

Where this takes you

Career Opportunities

Marketing Officer, Marketing Manager, Digital Marketing Strategist, Public Relations Manager

Quality & Recognition

Accreditation & Migration

Academic Regulator

TAC WA / ASQA

Accreditation Status

Accredited

Course Content

Units of Competency

All Units12 units

BSBMKG541

Identify and evaluate marketing opportunities

BSBMKG542

Establish and monitor the marketing mix

BSBMKG552

Design and develop marketing communication plans

BSBMKG555

Write persuasive copy

BSBPMG430

Undertake project work

BSBMKG548

Forecast international market and business needs

BSBMKG550

Promote products and services to international markets

BSBMKG544

Plan and monitor direct marketing activities

BSBOPS505

Manage organisational customer service

BSBSTR501

Establish innovative work environments

BSBMKG435

Anaylse consumer behaviour

BSBMKG439

Develop and apply knowledge of communications industry

Common Questions

Frequently Asked Questions

What is the total estimated cost of the Diploma of Marketing and Communication?

The estimated total course cost is AU$25,000, which includes AU$17,000 in tuition fees and AU$8,000 in non-tuition fees.

How long does the Diploma of Marketing and Communication take to complete?

The course has a duration of 59 weeks.

Where is the Diploma of Marketing and Communication delivered?

The course is delivered at Level 3, 100-104 Murray Street, Perth, Western Australia, at a location owned and operated by the provider.

What is the CRICOS code for the Diploma of Marketing and Communication?

The CRICOS course code is 105496J and the VET National Code is BSB50620.

Is this course eligible for Post-Study Work Rights?

No. This course is not eligible for extended Post-Study Work Rights because it falls under the 08 - Management and Commerce broad Field of Education, which is excluded from the eligibility criteria, and it is a VET Diploma-level qualification rather than a Skills Level 1 qualification (Bachelor, Masters or PhD).

Application

How to Apply

Three simple steps to get enrolled

Step 01

Enquire

Click "Enquire Now" and tell us a little about yourself. It's free and takes 2 minutes.

Step 02

Submit Documents

Our team will guide you on exactly which documents to prepare and submit.

Step 03

Get Enrolled

Receive your offer letter and confirm your enrolment. Welcome to the course!

Course Snapshot

Salary, careers & skills

Typical Salary

Entry-level (0-2 years)AUD $55,000 to $75,000 per year

Early Career (2-5 years)AUD $75,000 to $95,000 per year

Mid-Level (5-10 years)AUD $95,000 to $120,000 per year

Career Paths

Marketing CoordinatorCommunications OfficerDigital Marketing SpecialistSocial Media ManagerBrand Manager

Key Skills

Strategic marketing planning and campaign developmentDigital marketing and search engine optimisation (SEO/SEM)Content creation and copywriting for diverse platformsSocial media management and community engagementBrand management and brand identity development

Full Course Overview

💬

Need guidance?

Free advisor support

Our advisors help international students choose the right course and navigate visa pathways — at no cost.

Promote your Institution with Find the Courses