Course Overview

About This Course

This course is designed for professionals seeking to excel in and navigate the dynamic marketing landscape shaped by creativity, technology. Choose this program to gain cutting-edge insights from our research-led faculty and align with sustainable marketing practices for societal benefit. Distinctive in its approach, the course integrates digital marketing, data analytics, customer experience, and ethical considerations, ensuring you stay ahead in a rapidly changing industry. You will acquire skills in market analysis, strategy formulation, and the application of contemporary marketing techniques. Practical learning is emphasized through real-world projects and case studies. Teaching methods are interactive, combining lectures, workshops, and collaborative activities to enhance your professional development. Find out more about Why Marketing . Students acquire skills in market analysis, strategy formulation, and the application of contemporary marketing techniques. Practical learning is emphasised through real-world projects and case studies. Teaching methods are interactive, combining lectures, workshops, and collaborative activities to enhance their professional development.

Where You Can Study

Available Locations

Sydney

Sydney Cricket Grounds, Moore Park Rd, Moore Park, NSW 2021

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Eligibility

Entry Requirements

General Requirements

To be eligible for admission to this course, applicants must meet the following criteria. Applicants must have the following: Completed Australian bachelor's degree or higher qualification, or overseas equivalent, with more than 75% of all subjects completed at pass level (conceded pass not included) Applicants who do not meet the criteria above should consider applying for C11282 Graduate Certificate in Marketing . Eligibility for admission does not guarantee offer of a place. English language requirements IELTS Academic: overall 6.5, writing 6.0 TOEFL iBT (0-120): overall 79, writing 21 TOEFL iBT (1-6): overall 4, writing 4.5 UTS College AE5: Pass Pearson PTE: overall 58, writing 50 Cambridge C1A / C2P: overall 176, writing 169

Inherent requirements: Inherent requirements are academic and non-academic requirements that are essential for successfully completing a course at UTS. You can find the inherent requirements for your course via the inherent requirements directory .

Career & Study Pathways

Where this takes you

Career Opportunities

Graduates of the Master of Marketing program typically pursue roles in various sectors including digital marketing, brand management, and market research. They are well-equipped to work in industries that prioritize data-driven decision-making, customer experience enhancement, and sustainable marketing practices. Career paths may include positions such as marketing strategist, digital marketing manager, and customer insights analyst.

Quality & Recognition

Accreditation & Migration

Academic Regulator

TEQSA

Accreditation Status

Accredited

Common Questions

Frequently Asked Questions

When can I start a research degree at UTS?

UTS offers two research commencement sessions: Research session 1 (commencement from January) and Research session 2 (commencement from July).

What types of PhD programs are available at UTS?

UTS offers five tailored PhD pathways: Traditional PhD, Entrepreneurial PhD, Industry PhD, Impact PhD, and Global PhD, allowing you to customise your research program to align with your passions and aspirations.

How do I find a research supervisor at UTS?

UTS provides guidance on how to find a suitable research supervisor through the 'How to find a research supervisor' resource on their website, and you can also use the Find UTS Research Supervisor tool or contact Faculty research contacts directly.

How can I fund my research degree at UTS?

UTS provides information on funding options including scholarships, stipends, and sponsorship for your research degree, and you can explore these through the UTS Scholarships Overview and UTS Scholarship search tool.

How do I apply for a research degree at UTS?

Prospective students can apply by reviewing application deadlines, preparing a research proposal, and lodging their application through the UTS website. You can also make an enquiry with the Higher Degree Research team to explore study options and the application process.

Application

How to Apply

Three simple steps to get enrolled

Step 01

Enquire

Click "Enquire Now" and tell us a little about yourself. It's free and takes 2 minutes.

Step 02

Submit Documents

Our team will guide you on exactly which documents to prepare and submit.

Step 03

Get Enrolled

Receive your offer letter and confirm your enrolment. Welcome to the course!

Course Snapshot

Salary, careers & skills

Typical Salary

Entry-level (0-2 years)AUD $55,000 to $75,000 per year

Early Career (2-5 years)AUD $75,000 to $95,000 per year

Mid-Level (5-10 years)AUD $95,000 to $120,000 per year

Career Paths

Marketing CoordinatorCommunications OfficerDigital Marketing SpecialistSocial Media ManagerBrand Manager

Key Skills

Strategic marketing planning and campaign developmentDigital marketing and search engine optimisation (SEO/SEM)Content creation and copywriting for diverse platformsSocial media management and community engagementBrand management and brand identity development

Full Course Overview

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